"Get Featured in the Media" Workshop
In our “Get Featured in the Media” workshop you will learn how to secure regular coverage on radio, television, podcasts and in print media/magazines, so increasing your visibility and credibility while also increasing your profits. We demonstrate the simple tactics that you must learn in order to begin developing your own in-house public relations activities. This can result in your company/organisaton or social enterprise being mentioned in the media on a regular basis, while saving you thousands of pounds in advertising and the use of a public relations firm.
“Publicity is absolutely critical. A good PR story is infinitely more effective then a front page ad.”
Richard Branson – Virgin Media
WHATS INVOLVED IN OUR WORKSHOP
Setting up your own in-house public relations engine is less difficult than you may think, and it can save you thousands of pounds every month compared to paying a public relations professional.
We provide you or your communications teams with all of the knowledge and abilities necessary to set up your in-house public relations programme and begin generating recurring media coverage for your company.
YOU WILL LEARN THE FOLLOWING THINGS IN OUR GET FEATURED IN THE MEDIA MASTERCLASS AND COACHING:
-Learn the simple three step process to writing a high impact press release and pitch
-Understand what journalists and reporters are interested in hearing about from you so you can catch their attention fast
–Learn how to connect with reporters and journalists to build long term relationships
-Learn the steps you need to take to become the “go to” media expert in your niche
-Learn how to put together the “essential” media kit to for your business.
-Receive two weeks of email support as you develop your in-house PR.
-Plus a clarity call after 3 weeks to see how you are moving forward
“GET FEATURED IN THE MEDIA” MASTERCLASS
HALF DAY MASTERCLASS
In this three hour online or live workshop you will learn all the basic skills you need engage with the media to land media coverage for your business, service or organisation. You will also go away with your very own pitch and press release layout.
ONE DAY MASTERCLASS
In this one day masterclass we work with your staff/teams so you will learn all the essential skills that you need to engage with the media to land coverage for your business on an ongoing basis. This session is action packed and by the end of the it you will have your very own pitch, press release and first seven contacts database to reach out to. Our session is delivered online, at your offices or at our location in London. Attendees are actively involved in developing the practical skills in the session with live interview practice……so they go away feeling empowered and equipped to handle a media interview without fear.
“GET FEATURED IN THE MEDIA” ONE TO ONE COACHING
Our “Get Featured” coaching sessions are delivered in six sessions and give you an opportunity to learn the essential PR skills over a six week period. Each week you will set tasks to start building your PR Engine so that by the end of week six, you will be have a your contacts established, pitch and press release ideas formulated and your media kit ready to send out.